Nailing the absolute essentials of building
a fashion brand
from scratch

Not just design: Inside Fashion Foundations we’re covering everything from design to marketing, sales to pre-launch & everything in between.

And so you’ve tried:

  • Seeking advice from friends and family, only to realise they aren’t actually your target customers.

  • Spending countless hours on Google, ending up with more than one answer.

  • Asking for samples, only to receive something that is not what you asked for.

  • Browsing online supplier directories but feeling overwhelmed by too many options (and then getting peppered with messages).

    And despite your constant Googling, you’re still a little bit frazzled.

If you had a better understanding on the process, would that help?

Fashion Foundations is a 12-module program designed to help you better understand the ins and outs of your first year building and launching your fashion brand—zero fashion experience required.

What’s Inside the Program?

  • 12 short, but sweet modules (15-30 mins each)

  • Tech pack Template, Checklists, and Guides (Timesaving tools)

  • An 8 page Production Management tool: navigate production & save time/money.

  • Mastering Your Samples Workshop - 4 essential steps to give accurate feedback for your samples.

  • Lifetime Access to ALL the content - replay as you need them.

  • Self-paced learning (zero pressure).

  • Community Support through our Facebook group (feedback and advice).

Module Breakdown

  • Learn how to create technical sketches to communicate your ideas clearly to suppliers.

  • Create detailed tech packs to avoid costly mistakes and save time.

  • Learn to find and communicate with reliable suppliers to ensure smooth production.

  • Learn the pros, cons, and how-to's of integrating wholesale for extra cash flow.

  • Organise a professional photoshoot on a budget to showcase your products.

  • Set up your Shopify store with essentials like inventory, payments, and shipping.

  • Use email marketing and social media to engage your audience and drive sales.

  • Essential checklists to ensure a smooth product launch.

  • Brand Clarity: Define your brand story and connect with your audience.

    Profitable Product: Analyze the market to ensure your product fits demand.

    Manufacturing Basics: Learn the steps of offshore manufacturing, from sampling to production.

    Budget Planning: Plan your launch budget with our easy-to-use calculator.

Build your brand

Grow your business

Build your brand • Grow your business •

Who’s this for?

  • Aspiring fashion entrepreneurs eager to launch a sellout brand.

  • Those who love learning new skills and want to build a successful business.

  • Ready to roll up your sleeves and take control of your fashion brand.

Who’s not this for?

  • Those who avoid learning new tools or software.

  • If you’re not ready to invest in your business growth.

  • Not prepared to handle the various roles of a startup founder.

Program Details

Fashion Foundations
A$199.00
One time

✓ 12 short (but sweet) video modules
✓ Templates, checklists and guides
✓ Lifetime Access
✓ Collaborative Facebook Community
✓ Mentoring & Support

FAQs

How much time do I need to commit to the Fashion Foundations program each week?

Just 2-3 hours a week! That’s all it takes to watch the videos, complete assignments, and chat with the community. Easy peasy, right?

Can I join Fashion Foundations if I have no experience in fashion or business?

You bet! Fashion Foundations is perfect for aspiring fashion entrepreneurs of all levels. Whether you’re a total newbie or have a bit of experience, our modules are designed to suit everyone.

Will I still have access to the course materials after the 8-week program ends?

Absolutely! You’ll get lifetime access to all the goodies—videos, worksheets, resources, you name it. Revisit the content anytime you want and keep benefiting from the knowledge.

Is the Fashion Foundations program good for those on a tight budget?

Totally! We know startup budgets can be tight, so we’ve made Fashion Foundations super cost-effective. You’ll learn how to build your brand without blowing your budget. Think of it as a small investment that’ll save you thousands on external contractors and web developers!

How will Fashion Foundations help me tackle the challenges specific to my fashion startup?

We’ve got you covered! Fashion Foundations tackles common startup hurdles like finding suppliers, setting up your Shopify store, and crafting killer marketing strategies. Our expert-led modules dish out practical solutions and guidance tailored to your unique biz needs.

Will I get personalised support and feedback throughout the program?

Absolutely! You’ll get personalised support and feedback through our Facebook community as you need it. Our instructors are dedicated to your success and are here to answer your questions, give feedback, and offer guidance whenever you need it.

What if I can't keep up with the weekly modules because of other commitments?

No stress! You can work at your own pace and access the materials whenever it suits you. Plus, you’ll have lifetime access to all the content, so you can revisit it anytime you need a refresher.

Are there any additional costs or hidden fees with the Fashion Foundations program?

A: Nope! No hidden fees here. Once you enroll, you get access to all course materials and resources, plus any future updates at no extra cost. The only extras you might need to pay for are things like Shopify subscriptions, apps, or other business expenses.

Client Love

“I really love your course so far you have great modules and the workbooks are amazing as well!”

Christa, Ecommerce Essentials

“Wow I am so excited and in love with this and I am beyond blown away! The only feedback is that you are spot on and do exactly what you are doing.”

Carly, Brand Design

“Module 2 is exactly the area I needed help with!”

Dimity, Ecommerce Essentials